Eternal Beauty Holdings Ltd

Eternal Beauty Holdings Limited is an investment holding company that retails, wholesales, and distributes perfumes, skincare products, color cosmetics, personal care products, eyewear, and home fragrances in China, including Hong Kong and Macau. Its customers include online retailers and distributors, cosmetics store operators, beauty salons, brand boutique operators, and eyewear store operators. The company sells offline through self-operated stores and online via e-commerce and social media platforms in China, using direct sales, retailer, and distribution channels. Founded in 1987, it is headquartered in Kowloon Bay, Hong Kong, and operates as a subsidiary of Eternal International (BVI) Co., Ltd.