Finsoft Financial Investment Holdings Limited is an investment holding company that develops, provides, and sells financial trading software solutions in Hong Kong. It operates in five segments: Financial Trading Software Solutions, Other IT and Internet Financial Platforms Services, Money Lending, Assets Investments, and Others. The Financial Trading Software Solutions segment offers trading and settlement systems for financial products to financial institutions. The company was formerly known as Finsoft Corporation and changed its name to Finsoft Financial Investment Holdings Limited in June 2015. It was founded in 2009 and is headquartered in Wan Chai, Hong Kong.