Adobe Systems IncorporatedADBE
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Adobe acquired India-based marketing intelligence startup Rilo, a tuck-in M&A deal adding team and technology.

Adobe (ADBE) has purchased India-based marketing intelligence startup Rilo in a deal involving licensing and team acquisition, as confirmed to TechCrunch, though no further details were provided. Founded by Georgi Boby and Dhruv Jaglan in 2025, Rilo had raised $1 million from investors including PeakXV, DeVC, and Day Zero Ventures at a $10 million valuation. This acquisition is part of a week of notable deals, including Flex's $4.4 billion acquisition of EPC Power, Nvidia's $12.9 billion purchase of Hugging Face, and AbbVie's completed $10.9 billion acquisition of Apogee Therapeutics.
Adobe Systems IncorporatedAdobe acquired India-based marketing intelligence startup Rilo, a tuck-in M&A deal adding team and technology.
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