Alphabet's YouTube generated $11.06 billion in advertising revenue in the second quarter of 2026, underscoring the massive payoff from its $1.65 billion acquisition in 2006. The figure does not include YouTube subscription revenue, which falls under a different category. Over the last four quarters, YouTube's ad revenue totaled $42.58 billion, and in the most recent full fiscal year, total YouTube revenue surpassed $60 billion when including subscriptions. Analysts estimate that if Alphabet ever spun off YouTube, the unit could be worth up to $1 trillion on its own.
Alphabet Inc Class CYouTube ad revenue of $11.06B in Q2 2026 highlights strong earnings performance for Alphabet.
YouTube's ad revenue of $11.06B in Q2 2026 shows strong financial performance.