Amazon's Cloud Reacceleration and Record Prime Day Support Bull Case Despite Premium Valuation

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Summary · why it matters

Amazon's forward price-to-earnings ratio of 25.98 times sits above the internet commerce industry average, but three catalysts—reaccelerating cloud growth, a record Prime Day, and a broadening revenue mix—support the bull case. AWS revenue grew 28% year over year to $37.6 billion in the first quarter of 2026, its fastest pace in 15 quarters, while Bedrock customer spend jumped 170% quarter over quarter and custom silicon revenue crossed a $20 billion annual run rate. The June Prime Day event generated a record $26.4 billion in U.S. online sales, roughly 9% higher than a year earlier, and management guided second-quarter net sales to between $194 billion and $199 billion. Amazon's advertising business has grown into a roughly $70 billion trailing 12-month revenue stream, and the grocery business surpassed $150 billion in 2025 gross sales, even as planned capital expenditures of about $200 billion for 2026 and a pending FTC inquiry into advertising disclosures add watchpoints. Amazon shares have gained 5.2% over the past six months, outperforming the Zacks Retail-Wholesale sector's 4.4% decline, and the stock currently carries a Zacks Rank of 2, or Buy.

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Artificial Intelligence · 3 stocks
Amazon.com Inc
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AWS revenue growth reaccelerated to 28% YoY, Bedrock spend jumped 170% QoQ, and custom silicon revenue crossed $20B annual run rate.

Cloud & Digital Infrastructure · 1 stocks

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