Apple opens testing of new Siri AI in iOS 27 ahead of iPhone 18 launch this week

Product / TechRegulation Impact 4
โดย Money & Banking·US·Read original
Summary · why it matters

Apple has opened testing of a revamped Siri AI in its iOS 27 operating system, unveiled on Monday, ahead of the iPhone 18 going on sale this week. Users must register to enable it through the Settings app, and some may have to wait in a queue to join the test, as the feature is still in beta. The company is positioning the iPhone 18 as ideally suited to artificial intelligence use, because it has fast chips and keeps personal data such as calendars and messages on the device itself. John Ternus, Apple's chief executive, said at the iPhone launch event last week, his first since succeeding Tim Cook on September 1, that this is a personal artificial intelligence that is truly personal. Siri AI first appeared in June, after an AI-driven version announced in 2024 was delayed last year. Apple uses small models it developed itself that run on chips in the device, but for more complex questions it uses Private Cloud Compute on Google Cloud infrastructure, with chips from Nvidia and Intel, and it also uses Google's Gemini to help build its own models. Apple said some Siri AI and Apple Intelligence features that use cloud servers will be limited in daily use, and higher limits will be offered for a fee in the future. Siri AI is currently available in English and will support French, Japanese, Korean, Portuguese and Spanish next month, but will not initially be available in the European Union or China for regulatory reasons.

Impact on stocks 4

Artificial Intelligence▲ · 4 stocks
Apple Inc.
AAPL
▲ PositiveTechnologyrelevance

Apple opened beta testing of revamped Siri AI in iOS 27 and positions iPhone 18 as AI-optimized ahead of its launch.

Alphabet Inc Class C
GOOG
▲ PositiveTechnologyrelevance

Apple uses Google Cloud infrastructure for Private Cloud Compute and Google's Gemini to help build its own models.

Theme Impact 6

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