Apple Inc.Apple plans price increases on iPhones and other devices to offset rising memory costs, but margins are squeezed.
Apple CEO Tim Cook warned of a "100-year flood" in memory chip pricing on his last earnings call, citing exponential increases driven by AI data center demand. In the fiscal third quarter ended June 27, Apple's gross margin was 50.1%, including a two-percentage-point tariff benefit, and CFO Kevan Parekh said more than 100% of the margin change was explained by memory costs. Management expects fourth-quarter gross margin of 47% to 48%, with a one percentage point tariff benefit, and plans price increases on iPhones and other devices to offset rising costs. iPhone sales rose 22% year over year in the third quarter, but growth is expected to slow to the mid-teens in the fourth quarter due to supply constraints. Apple struck a multi-year agreement with Broadcom in the third quarter to secure a stable supply of certain components.
Apple Inc.Apple plans price increases on iPhones and other devices to offset rising memory costs, but margins are squeezed.
Broadcom IncApple struck a multi-year agreement with Broadcom to secure stable supply of components, boosting Broadcom's demand.
NVIDIA CorporationAI data center demand drives memory chip pricing surge, benefiting NVIDIA's AI-related products.
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