Bath and Body Works shares rise on Ulta Beauty partnership

M&A · Partnership
โดย Yahoo Finance·Read original
Summary · why it matters

Bath and Body Works shares rose 3.5% after the company announced a partnership with Ulta Beauty to sell its products in Ulta stores. The collaboration will bring a curated assortment of Bath and Body Works body care and home fragrance products to more than 600 Ulta Beauty stores across the U.S. and its website, starting July 12, 2026. Wells Fargo raised its price target on the stock to $26 from $25, maintaining an Overweight rating. The shares cooled to $21.45, up 3.5% from the previous close.

Impact on stocks 3

Consumer Discretionary · 2 stocks
Bath & Body Works Inc.
BBWI
▲ PositiveDemandrelevance

Partnership with Ulta Beauty to sell products in over 600 stores and online, expanding distribution and customer reach.

Ulta Beauty Inc
ULTA
▲ PositiveDemandrelevance

Adding Bath and Body Works products to Ulta's assortment likely to attract more customers and increase sales.

Financials · 1 stocks