Société BIC SABIC unveils 2030 strategy targeting growth, profitability, and cash generation.

BIC has announced its strategic roadmap to 2030, aiming to reignite consistent organic growth, strengthen profitability, and enhance cash generation. The plan, named BIC to the Future, focuses on four everyday essentials categories—Stationery, Lighters, Shavers, and Brushes—with a simplified portfolio and consumer-centric offerings. The company targets an organic net sales compound annual growth rate of approximately 3% from 2026 to 2030, an adjusted EBIT margin above 15.5% by 2030, and free cash flow exceeding 250 million euros in 2030, with cumulative free cash flow of 900 to 950 million euros from 2027 to 2030. To support these goals, BIC will invest about 100 million euros in operational expenditures from 2027 to 2030, expecting annualized recurring savings of 80 million euros by 2030. The company also plans to maintain a growing dividend with a payout ratio between 40% and 50% of adjusted earnings per share.
Société BIC SABIC unveils 2030 strategy targeting growth, profitability, and cash generation.
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