Changhong Meiling has issued a mid-year earnings forecast, estimating first-half net profit between 52 million and 60 million yuan, a year-on-year decline of 85.62% to 87.54%. In the same period last year, the company posted a profit of 417 million yuan. Deducted non-recurring profit swung to a loss, with an estimated first-half loss of 16 million to 8 million yuan. Following the news, the company's shares opened lower and continued to slide, falling 5.67% to 5.16 yuan per share as of press time, bringing the year-to-date decline to around 21%. The company attributed the profit drop mainly to rising prices of bulk raw materials such as non-ferrous metals and chemical feedstocks, as well as higher shipping costs. This was compounded by adjustments in the real estate market, weak end-user demand, and extended channel inventory digestion cycles, which intensified industry competition and pushed down average product prices. In addition, the company continued to increase strategic investments in intelligent transformation, digital upgrades, and brand building, which also weighed on current profits. Over the past two years, revenue grew by 17.32% and 6.32% respectively, but net profit attributable to shareholders fell by 4.97% and 41.31%, marking two consecutive years of revenue growth without profit growth. In the first quarter of this year, net profit dropped 61.33%, and the decline widened further in the first half. As of the end of 2025, the company held cash of 10.19 billion yuan on its books, far exceeding its interest-bearing debt. However, market observers noted that raw material prices such as copper remain high, shipping cost volatility persists, and price wars continue amid intense competition in the domestic home appliance market, squeezing profit margins.
Changhong Meiling Co LtdRising prices of bulk raw materials (non-ferrous metals, chemical feedstocks) and higher shipping costs are key causes of profit decline.
Changhong Meiling Co Ltd BSame raw material cost pressures as the A-share entity.