MeituanNew rules prohibiting prolonged subsidies are expected to improve Meituan's long-term unit economics and reduce cash burn.
Chinese food delivery stocks fell on Thursday after the country's markets regulator issued new rules on regulating subsidies in the sector. Meituan fell 2.2%, while rivals Alibaba Group and JD.com shed 3.2% and 2.3%, respectively. China's State Administration for Market Regulation published a list of 10 draft rules aimed at prohibiting prolonged, large-scale subsidies driven by capital advantages in the food delivery industry. The rules are aimed at further quelling heated competition in the sector, which saw a major price and subsidy war over the past year as local players rushed to grab greater market share. The move is broadly expected to be positive for Meituan's long-term unit economics, especially given that the company has burnt large amounts of cash to maintain its competitive edge.
MeituanNew rules prohibiting prolonged subsidies are expected to improve Meituan's long-term unit economics and reduce cash burn.
Jd Com IncJD.com fell 2.3% as the new rules restrict subsidy-driven competition, impacting its food delivery operations.
Alibaba Group Holding LtdAlibaba fell 3.2% as the new rules restrict subsidy-driven competition, impacting its food delivery operations.