COM7 to Hold EGM for PLANB to Nominate Two Board Seats; Dao Gives 7.40 Baht Target

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Summary · why it matters

Comseven Public Company Limited, or COM7, is holding an extraordinary general meeting of shareholders, or EGM, today, September 17, 2026, at 10:00 a.m. PLANB has nominated representatives from the company to serve as two additional directors, which would expand COM7's board structure from seven seats to nine. If PLANB secures the two seats, that would represent a 22% share, giving it controlling power. As a result, PLANB would change its recognition of returns from dividends alone to the equity method, which would help drive significant profit growth. The heart of this investment is the expansion of advertising space through COM7, both in-store media, with plans to install digital screens in more than 1,400 COM7-affiliated stores nationwide, and EV Taxi, expanding media in electric taxis through wrapping and installing advertising screens. The research team at Dao Securities has a positive view. Currently PLANB holds 11.01% of COM7, and net carry under the equity method is expected to be 53 million baht in 2026E before turning into 422 million baht in 2027E. The research team's assumptions do not yet include upside from synergies. The new target price for 2026E is 7.40 baht and for 2027E is 10.5 baht, based on a PE of 26x.

Impact on stocks 2

Communication Services▲ · 1 stocks
Plan B Media PCL
PLANB
▲ PositiveCapitalrelevance

Securing two COM7 board seats would let PLANB switch to the equity method, driving profit growth (53M baht 2026E to 422M baht 2027E) and a Dao target of 7.40 baht.

Consumer Discretionary▲ · 1 stocks
Com7 PCL
COM7
± MixedRegulationrelevance

EGM to vote on expanding COM7's board from seven to nine seats, giving PLANB two director seats and potential control.

Off-coverage companies 1

DAOL Securities (Thailand) Public Company LimitedPrivate▲ Positive
Capitalrelevance

Dao Securities issued a positive view and new target prices (7.40 baht 2026E, 10.5 baht 2027E) on PLANB.

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