eBay vs. Macy's: Which Consumer Stock Is a Better Buy in 2026?

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โดย Motley Fool·Read original
Summary · why it matters

A comparison of eBay and Macy's finds neither stock compelling for 2026, according to a Motley Fool analysis. eBay, which operates a global online marketplace focused on enthusiast categories, reported fiscal 2025 revenue of nearly $11.1 billion and net income of roughly $2 billion, but faces a cyberstalking lawsuit and a non-binding acquisition proposal from GameStop at $125 per share. Macy's, which runs department stores along with Bloomingdale's and Bluemercury, posted revenue of approximately $22.6 billion and net income of close to $642 million, yet its turnaround strategy carries binary risk. The author concludes that Macy's is a definite 'no' and eBay's legal and ownership uncertainties make it unattractive.

Impact on stocks 6

Consumer Discretionary▼ · 3 stocks
eBay Inc
EBAY
▼ NegativeRegulationrelevance

eBay faces a cyberstalking lawsuit and a non-binding acquisition proposal from GameStop, creating legal and ownership uncertainties.

Macy’s Inc
M
▼ NegativeCapitalrelevance

Macy's turnaround strategy carries binary risk, and the author concludes it is a definite 'no' for 2026.

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