Grand Prix International Public Company Limited (GPI) is leveraging its expertise to expand into lifestyle and entertainment event management in the final quarter. The company plans to host two concerts featuring South Korean artist Doh Kyung Soo, with a total of 10,000 seats, on November 14-15, 2026, at Thunder Dome, Muang Thong Thani. This marks the first time the company has upgraded from organizing fan meetings to full-scale concerts. Additionally, in partnership with its joint venture IGP Global, GPI will organize the Hungry Highway event from November 6-8, 2026, at Crystal Design Center, expecting around 10,000 visitors. These new ventures are projected to generate annual revenue of 70-80 million baht, excluding income from other business segments, aiming to diversify risk and reduce reliance on revenue from the Bangkok International Motor Show.
Grand Prix International Public Company LimitedGPI is expanding into concert and lifestyle event management, hosting two Doh Kyung Soo concerts and the Hungry Highway event, projected to generate 70-80 million baht in new revenue.
IGP Global is GPI's joint-venture partner organizing the Hungry Highway event, which is expected to draw around 10,000 visitors.
