Harley-Davidson unveiled its second limited-edition collection of apparel and accessories in partnership with Realtree. The motorcycle company said the Harley-Davidson x Realtree collection pairs Realtree's iconic camouflage with Harley-Davidson's signature styles and is aimed at riders and hunters who live in both worlds. Building on the first collection, the latest drop expands the assortment with new styles, including cargo pants, vests, work shirts, and more. Apparel is a meaningful but small component of Harley-Davidson's overall business, consisting of roughly 5% of the company's reported revenue. Apparel rose 1.5% in the second quarter and 0.7% in the first half, which was better than the decline in Harley-Davidson's parts and accessories business over the same quarter.
Harley-Davidson IncHarley-Davidson launched a second limited-edition Realtree apparel collection, expanding its product assortment to reach riders and hunters.
Realtree's camouflage brand is featured in Harley-Davidson's new apparel collection, extending its licensed product reach.