inDrive expands beyond ride-hailing into ads, delivery, and finance

Industry

โดย TechCrunch·

Summary · why it matters

inDrive, the ride-hailing company known for fare negotiation, is scaling its newer businesses in advertising, delivery, and financial services, with early traction in emerging markets. Its advertising business, piloted in July 2025 and rolled out to 25 markets, now serves over 2 billion impressions and attracts more than 2,000 paying advertisers monthly, with about two-thirds returning. The company, operating in over 1,200 cities across 48 countries, sees an opportunity to connect brands with a cost-conscious audience. In 2025, 13% of monthly transacting users used both mobility and delivery, and driver loans through inDrive.Money in Latin America jumped 118% year-over-year in the first half of 2026. inDrive has hired former Delivery Hero executive Raphael Zennou to lead food and groceries, former Google executive Max Silin to head ads, and promoted Valentin Laykov to oversee delivery, while testing prepared-food delivery with partners.

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