JUBILE second-quarter profit grows 16%, second-half strategy targets high-end

Earnings
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Summary · why it matters

Jubilee Enterprise Public Company Limited, or JUBILE, reported second-quarter 2026 results with sales revenue of 279.99 million baht, up 2.76% from the same period last year, and net profit of 20.69 million baht, up 16.04%, while maintaining a gross profit margin of 48.24% through efficient management of product mix, product costs, and expenses. For the second half of 2026, the company will maintain momentum through seasonal and anniversary campaigns, the launch of new collections covering both jewellery for important occasions and everyday wear, and the development of benefits with credit card partners and The Sparkling Club members, while connecting online channels and its branch network through an omni-channel strategy to create a continuous customer journey. It also plans to elevate activities in major cities nationwide into luxury experiences for high-potential customers, building on strategic partnerships with partners in wealth management, hospitality, wellness, and luxury lifestyle under the Luxury Experience Economy concept, alongside renovating branches in strategic locations.

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