Krones has set a medium-term revenue target of around €7 billion by 2028, with an EBITDA margin range of 11% to 13%, as it benefits from steady global beverage consumption growth. The company generated approximately €5.6 billion in sales in 2025, with an EBITDA margin of 10.6% and EBITDA slightly above €600 million, while its order backlog remains above €4 billion. Water accounts for about 40% of sales, and global bottled water consumption is growing at roughly 4.8% annually, supporting demand in regions such as Africa, Asia-Pacific, and South America. Krones is investing in production capacity in China and India, with those investments expected to contribute to sales beginning in 2027, and is also spending €50 million on a new logistics center in the United States. The company reiterated its current-year guidance for 3% to 5% sales growth and an EBITDA margin of 10.7% to 11.1%, with first-quarter sales growth of 1.4% excluding currency effects expected to improve in the second half.
Krones AGSteady global beverage consumption growth, especially bottled water at 4.8% annually, drives demand for Krones' equipment.