Entain PLCBetMGM, partly owned by Entain, expands its rewards collaboration to Alberta, potentially boosting customer acquisition and retention.
BetMGM and Marriott Bonvoy have expanded their rewards collaboration to Alberta, Canada, following the opening of the regulated online gambling market. Players in Alberta can now link their BetMGM and Marriott Bonvoy accounts, transfer BetMGM Rewards points into Marriott Bonvoy points, and redeem them for stays and experiences worldwide. The rollout builds on the program that first launched in the U.S. in 2024. BetMGM CEO Adam Greenblatt called the partnership a powerful differentiator, offering Albertans a world-class loyalty program with flexible redemption options. The integration is available through the BetMGM Rewards Store on the mobile app, website, or desktop.
Entain PLCBetMGM, partly owned by Entain, expands its rewards collaboration to Alberta, potentially boosting customer acquisition and retention.
MGM Resorts InternationalBetMGM, a joint venture of MGM Resorts, expands its rewards collaboration with Marriott Bonvoy to Alberta, enhancing its loyalty offering in a new market.
Marriott International IncMarriott Bonvoy expands rewards partnership to Alberta, potentially increasing customer engagement and loyalty program usage.
BetMGM expands its rewards collaboration with Marriott Bonvoy to Alberta, offering new point transfer and redemption options, strengthening its loyalty program.