Mitsubishi UFJ Financial Group (MUFG) announced on the 26th that it will launch a new membership organization for wealthy clients under its comprehensive personal financial service "Mutto". It is scheduled to start in March 2027. The new membership organization "Mutto Excellent Club" will be operated on an invitation basis for individuals with deposits and financial assets of 30 million yen or more, or assets under management of 10 million yen or more at MUFG Bank. The target customers number about 750,000, with total assets under custody exceeding 50 trillion yen. Although this accounts for about 2% of the bank's individual customers, it represents about half of total assets under custody. There is no entry fee or annual fee, and no numerical targets have been set at this time. MUFG Senior Managing Executive Officer Tadashi Yamamoto emphasized, "Expanding this overwhelming stock is the key to winning." Members will be offered a platinum card with higher point rebate rates, online consultation services with banking, trust, and securities experts, preferential interest rates, priority treatment at branches, and experiential services. Additionally, through the digital inheritance service "Mutto Sozoku" scheduled to launch in the second half of fiscal 2026, the bank aims to maintain customer assets after generational succession. Competition among major banks to capture wealthy clients is intensifying, with Sumitomo Mitsui Banking Corporation also launching "Olive Infinite" and expanding services.
Mitsubishi UFJ Financial Group, Inc.MUFG launches a membership club for wealthy clients, targeting 750,000 customers with 50 trillion yen in assets, aiming to expand its high-value customer base.
Sumitomo Mitsui Financial Group, Inc.SMBC is mentioned as a competitor also expanding services for wealthy clients, but no direct impact on SMBC is stated.
