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Hershey's Reese's brand is featured in a new protein bar launch, potentially boosting product demand.

ONE has launched the new ONE x Reese's Peanut Butter Chocolate Flavored Layered Protein Bar, a product that combines Reese's iconic chocolate and peanut butter flavor with 18 grams of protein. The bar features a layered design for an elevated texture and is available now on Amazon. ONE Brand Manager Deanna Lyons said the bar proves that elevated flavor and functional performance can coexist, addressing consumer skepticism about protein bar taste. The bar contains only 2 grams of sugar and is designed for convenient, on-the-go snacking.
Hershey CoHershey's Reese's brand is featured in a new protein bar launch, potentially boosting product demand.