Readyplanet PCLExpanding mid-sized customer base and launching new AI products to grow recurring revenue.

Ready Planet Public Company Limited, or READY, announced its second-half strategy focused on expanding its Plus Customer base, which consists of mid-sized businesses with annual revenue of 30 to 300 million baht, in order to increase recurring revenue or New MRR, while also applying AI to develop products and internal systems. Currently READY has 1,337 Plus Customers, accounting for 85% of company revenue, while its small business customer group numbers about 5,326. The company has launched new products Ready Agent and R Service. Ready Agent is an AI Marketing Agent offered on a subscription basis at about 7,900 baht per month, while R Service is an after-sales service management system connected to the main platform. Using AI to help write code has also made product development about three times faster. For this year's revenue target, the company has lowered it to about 7% from the previous 12% to align with economic conditions, with recurring revenue currently accounting for about 90% of total revenue.
Readyplanet PCLExpanding mid-sized customer base and launching new AI products to grow recurring revenue.