SK Hynix IncAI boom drives demand for memory chips, leading to large bonuses and stock surge.
The artificial intelligence boom is reshaping South Korean society. Some employees at SK Hynix and Samsung Electronics may receive bonuses for 2026 exceeding 400,000 US dollars. This has driven up condo prices near Dongtan Station by hundreds of millions of won within weeks, with some 84-square-meter apartments trading above 2.2 billion won, or around 1.5 million dollars. In the stock market, SK Hynix shares once surged more than 1,000 percent in the 12 months before peaking in June, while Samsung rose around 500 percent, drawing retail investors into AI stocks and leveraged ETFs and causing heavy volatility. The South Korean government announced a semiconductor investment plan totaling 1,350 trillion won, along with support for developing the country's own AI models. A major South Korean matchmaking company revealed that engineers from Samsung and SK Hynix have become the most sought-after profession in matchmaking, overtaking doctors and lawyers who had long held the top spots.
SK Hynix IncAI boom drives demand for memory chips, leading to large bonuses and stock surge.
Samsung Electronics Co LtdAI boom drives demand for memory chips, leading to large bonuses and stock surge.