STARM rides EEC momentum, expands credit and goes fully online, 2025 profit hits 3-year high

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Star Money Public Company Limited, or STARM, a provider of retail lending and a distributor of electrical appliances and mobile phones under the Star Money brand, has announced a strategy to expand its hire-purchase loan portfolio and go fully online in the second half of this year, after purchasing power in the eastern region and the Eastern Economic Corridor, or EEC, began to recover. Chusak Wiwatwongkasem, Managing Director of STARM, disclosed that the company is studying opportunities for partnerships with allies to expand its hire-purchase loan portfolio, supported by the Board of Investment, or BOI, approving investment promotion for several large projects, some of which are located in the eastern region. The company plans to fully launch online services across both its e-commerce platform and LINE OA, while bringing a loan origination system, or LOS, and a loan management system, or LMS, into use across the entire organisation. As for its operating results in 2025, the company reported total revenue of 1.50794 billion baht and net profit of 84.82 million baht, a record high in three years, compared with 2024, when total revenue was 1.54506 billion baht and net profit was 50.58 million baht, and 2023, when total revenue was 1.37985 billion baht and net profit was 61.75 million baht. In the first quarter of 2026, total revenue was 359.64 million baht and net profit was 25.11 million baht.

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