Target shares have climbed 74% in 2026 as new CEO Michael Fiddelke's turnaround plan begins to deliver results. Fiddelke, who took over in February, has focused on merchandising authority, elevating the shopping experience, stepping up technology, and investing in teams and communities, backed by $2 billion in incremental spending on operational improvements and store renovations. Negative store-level sales have turned positive in the first two fiscal quarters under his leadership, and Fiddelke doubled his sales growth target from 2% to 4% following encouraging initial results. The company also extended its dividend increase streak to 55 consecutive years, though the dividend yield has fallen below 3% as the stock has rallied. Target is now taking market share from Walmart and other competitors, and the stock still trades at steep earnings and dividend yield discounts relative to Walmart.
Target CorporationTurnaround plan driving positive store sales and market share gains
Walmart Inc.Target taking market share from Walmart
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