True hands out 10,000 Tourist SIMs to welcome Chinese visitors during Golden Week

M&A · PartnershipIndustry
โดย HoonSmart·THCN·Read original
Summary · why it matters

True Corporation has teamed up with the Tourism Authority of Thailand to give away 10,000 True dtac Tourist SIMs to Chinese tourists arriving in Thailand, with instant connectivity from their very first step at four major airports: Suvarnabhumi, Don Mueang, Phuket and Chiang Mai, throughout NiHao Month 2026. The partnership also joins hands with TAKABB, or Five Centipedes, to pass on Thai charm through gifts from Thai brands familiar to Chinese tourists. Ms. Rasika Sathiranawin, head of the tourist and immigration customer group at True Corporation, said Golden Week is a key period when Chinese tourists travel to Thailand, so True wants to create a good experience from the very first step. Mr. Oramon Kaensaksiri, sales and marketing director at Five Centipedes (Sim Tien Hoe) Co., Ltd., said the Five Centipedes brand products are a popular souvenir that Chinese tourists have trusted for a long time. To claim the offer, tourists holding Chinese passports who sign up for the Tourist INFINITE add-on package worth 450 baht or more will receive free Five Centipedes products, either Five Centipedes brand inhalers worth 25 baht or Five Centipedes brand cough spray worth 90 baht, from now until 31 October 2026, or while stocks last, only at True and dtac shops at the four airports.

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Hatakabb (Sim Tien Hor) Co., Ltd.Private▲ Positive
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Five Centipedes products are given as free gifts to Chinese tourists claiming the True SIM offer, boosting brand exposure and product distribution.