Diageo PLCDiageo owns Irish whiskey brands, so removal of the 10% US tariff on Irish whiskey lowers a trade barrier on its products.
President Donald Trump said he plans to remove the 10% tariff on Irish whiskey, part of the duties the United States imposed on most European Union goods including wine and spirits. Speaking during the Irish Open golf tournament on Sunday, Trump said he was acting on repeated requests and announced, "On behalf of the United States of America, I am going to take the tariffs off." The move follows a similar concession in April, after King Charles' state visit, when Trump lifted certain tariffs on UK whiskey, including Scotch and spirits made in Northern Ireland. Chris Swonger, CEO of the Distilled Spirits Council of the United States, called the decision another positive step toward reducing barriers to spirits trade and said it would provide a welcome boost for retailers, restaurants, consumers and the American economy as hospitality businesses enter the critical holiday season. Eoin Ó Catháin, director of the Irish Whiskey Association, said nothing exemplifies the U.S.-Ireland trade relationship better than Irish whiskey and noted that exports to the U.S. were worth €450M, or $520M, in 2025, adding that the association will keep working with EU and U.S. counterparts to secure a return to the zero-for-zero arrangement for all drinks exports. Companies that own Irish whiskey brands include Pernod Ricard, Becle and Diageo.
Diageo PLCDiageo owns Irish whiskey brands, so removal of the 10% US tariff on Irish whiskey lowers a trade barrier on its products.
Pernod Ricard S.A.Pernod Ricard owns Irish whiskey brands, benefiting from the lifting of the 10% US tariff on Irish whiskey.
Becle owns Irish whiskey brands, so the removal of the US tariff on Irish whiskey eases trade costs on its products.