Vera Bradley delivered total revenue growth of 1.1% in its second quarter, the second consecutive quarter of expansion as the Project Sunshine transformation gains traction. Direct segment revenue grew 8% with comparable sales up 9.2%, while indirect channel revenue contracted 39% due to intentional shifts in marketplace strategy and a strategic reduction in liquidation sales to protect brand equity. Gross margin expanded by more than 40 basis points excluding tariff refunds, and inventory levels were reduced by 28% year-over-year. The company received $8 million in net tariff refunds during the quarter, providing a non-recurring 980 basis point benefit to the reported gross profit rate, and ended the quarter with $34.2 million in cash and zero debt, doubling its prior year cash position. Vera Bradley reiterated fiscal 2027 guidance with expected sales between $255 million and $270 million and at least a 50% improvement in non-GAAP operating profit.
Vera Bradley IncQ2 revenue grew 1.1% with gross margin expansion and reiterated fiscal 2027 guidance for at least 50% operating profit improvement
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