Visa Inc. Class AVisa's Trusted Agent Protocol anchors the shared Know-Your-Agent standard, which could push more AI-driven shopping transactions across its network.
Visa has teamed up with Mastercard and Ant International to build shared identity standards for AI purchasing agents, sending Visa shares up about 0.7% to $369.65 on Friday while Mastercard added 0.4% to $567.59. The proposed Know-Your-Agent framework aims to give card networks, digital wallets, online marketplaces and AI platforms a common way to verify legitimate agents without surrendering their own approval and fraud controls. The initiative combines Visa's Trusted Agent Protocol, Mastercard Verifiable Intent and Ant's Agentic Mobile Protocol through a platform convened by the Monetary Authority of Singapore. Visa's $369.65 share price sits 13.06% below its GF Value estimate of $425.18. Shared verification could cut friction and help AI-driven shopping scale faster, potentially pushing more transactions across Visa's network, but investors still have only the blueprint, with no launch date, revenue forecast or new pricing model.
Visa Inc. Class AVisa's Trusted Agent Protocol anchors the shared Know-Your-Agent standard, which could push more AI-driven shopping transactions across its network.
Mastercard IncMastercard contributes its Verifiable Intent to a shared AI-agent identity framework that could cut friction and scale AI-driven card transactions.
Ant International brings its Agentic Mobile Protocol into the shared AI-agent identity alliance convened by Singapore's MAS.