Visa Trust Index Shows Consumer Trust Key to Agentic Commerce Adoption

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โดย Business Wire·US·Read original
Summary · why it matters

Visa released its Trust Index for agentic commerce, revealing that while only 23% of U.S. consumers trust GenAI to handle payments, 61% would trust Visa for such transactions, positioning Visa as the most trusted brand for AI-powered payments. The survey, conducted by the Harris Poll among 2,065 U.S. consumers, found that 72% have used an AI assistant, but trust in payment brands remains crucial for adoption. Visa's leadership in trust is strongest among younger and frequent AI users, with 68% trust among ages 18-34 and 71% among frequent AI users. Oliver Jenkyn, Group President of Visa, emphasized that trust will be foundational as AI reshapes commerce, and Visa is working with partners to build secure infrastructure for agentic transactions.

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Survey shows Visa is most trusted for AI payments, boosting adoption prospects.