Wild Alaskan Company announced a nationwide retail partnership with Target, bringing a curated lineup of five wild-caught Alaskan seafood products to stores across the country starting today and rolling out over the coming weeks. The five-SKU lineup, drawn from the brand's more than 30 products, includes Pink Salmon, Sockeye Salmon with Lemon & Herb Butter, Wild Alaska Pollock Fillets, Wild Alaska Pollock Quick Cuts, and Sablefish, also known as Black Cod, with selection varying by location. Each item is 100 percent wild-caught, sustainably harvested in Alaska, frozen at peak freshness, and delivers 14 to 23 grams of protein per serving. The launch extends the company's direct-to-consumer subscription model and its existing presence on Target Plus, and coincides with Target's growing expansion into health and wellness. Founder and CEO Arron Kallenberg said the partnership gives the company another powerful way to make premium, wild-caught seafood more accessible as an everyday protein, while Emily Buckley, SVP of Brand and Innovation, said Target was the right retail partner to seize the opportunity.
Target CorporationTarget launches a nationwide retail partnership carrying Wild Alaskan Company's five-SKU seafood lineup in its stores, expanding its product assortment.
Wild Alaskan Company's five wild-caught seafood products launch at Target nationwide, extending its retail reach beyond direct-to-consumer.
