WPP H1 2026 Results In Line With Guidance, Net Sales Down 4.7%

Earnings
โดย GuruFocus·GB·Read original
Summary · why it matters

WPP reported first-half 2026 results in line with guidance, with like-for-like net sales declining 4.7 percent, a sequential improvement from a 6.7 percent drop in the first quarter to a 2.8 percent decline in the second quarter. The company ranked number one in JP Morgan's net new business rankings for the first half, securing landmark wins including Estee Lauder, Jaguar Land Rover, and Airbnb, while client retention improved with key renewals from Huawei, Tesco, and L'Oreal. WPP also launched WPP Enterprise Solutions and a new Commerce Practice, deepened AI partnerships with Google, Adobe, Meta, AWS, and Microsoft, and completed over 15 non-core asset disposals generating more than 200 million pounds in sales proceeds. China returned to growth, up double-digits in the second quarter, and the healthcare and auto sectors returned to growth in the second quarter. However, headline diluted EPS fell 24.5 percent year-on-year to 15.1 pence, and the company expects the drag from net new business to persist throughout 2026, with gross client losses estimated at the top end of the 500 to 600 basis point range.

Impact on stocks 11

Artificial Intelligence▲ · 5 stocks
Consumer Staples▲ · 2 stocks
Communication Services▼ · 1 stocks
WPP PLC
WPP
▼ NegativeCapitalrelevance

Headline diluted EPS fell 24.5% year-on-year, and net sales declined 4.7%, though results were in line with guidance.

Consumer Discretionary▲ · 1 stocks
Digital Finance & Tokenization▲ · 1 stocks
Spatial Computing / AR/VR▲ · 1 stocks

Off-coverage companies 2

HuaweiPrivate± Mixed
relevance

Jaguar Land RoverPrivate± Mixed
relevance

© 2026 MarketDXNews