Microsoft CorporationMicrosoft's Xbox is raising console prices due to soaring storage and memory costs from a global components crisis.
Microsoft's Xbox is raising prices of its gaming consoles by up to $150 worldwide, citing a deepening global components crisis that has sent storage and memory costs soaring across the consumer electronics industry. Effective August 1, the price of Xbox consoles will increase by $100 for 512 GB models and $150 for 1 TB models, while the 2 TB model will be discontinued. Xbox said console storage and memory prices have increased by more than 2.5 times and expects another doubling by the fall of 2027, adding that the hardware supply chain crisis has hit the gaming sector particularly hard. The move follows two price hikes last year and comes as rival Sony raised PlayStation 5 prices in April after an increase last August, while Apple raised iPad and MacBook prices on Thursday citing similar chip cost pressures driven by AI datacenter buildout.
Microsoft CorporationMicrosoft's Xbox is raising console prices due to soaring storage and memory costs from a global components crisis.
Sony raised PlayStation 5 prices in April after an increase last August, reflecting similar supply chain cost pressures.
Apple Inc.Apple raised iPad and MacBook prices due to similar chip cost pressures, indicating supply chain issues affecting its hardware margins.