Sincere Watch (Hong Kong) Limited is an investment holding company that distributes branded luxury watches, timepieces, and accessories across Hong Kong, Macau, Taiwan, Korea, the People's Republic of China, and internationally. It operates in two segments: Watch Distribution and Property Investment. The company offers products under the Franck Muller, CVSTOS, Pierre Kunz, and European Company Watch brands, and also engages in property investment, commodity trading agency, trading and sub-leasing, and building maintenance. Incorporated in 2004, it is based in Kowloon Bay, Hong Kong, and operates a distribution network of retail points of sale and boutiques.