Pico Far East Holdings Limited is an investment holding company involved in brand experience activation, meeting architecture activation, museum and themed entertainment, and related businesses. It offers visual branding, brand management, design and consultancy, digital marketing, visual and digital content, virtual and online solutions, event management, exhibition and event fabrication, interior renovation, and technology solutions for exhibitions, events, museums, and themed environments. The company also provides exhibition and convention center management, produces exhibition and event products, organizes exhibitions and conferences, and offers freight forwarding, exhibition logistics, media planning, and public relations services. Founded in 1969 and based in Tai Po, Hong Kong, it operates in Greater China, the Middle East, Southeast Asia, the United Kingdom, the United States, and internationally.