Midsona AB Series B

Midsona AB (publ) is a consumer goods company that provides organic and consumer health products and health food products. It operates in Sweden, Denmark, Finland, Norway, France, Spain, Germany, the rest of Europe, and internationally. The company offers a wide range of products including seeds, breakfast items, flours, oils, vinegars, snacks, beverages, dietary supplements, and personal care items under brands such as Happy Bio, Helios, Vegetalia, Kung Markatta, Urtekram Kung Markatta, Celnat, Davert, Urtekram Beauty, Friggs, and Earth Control. Its products are sold through pharmacies, grocery stores, food service, health food stores, specialist retailers, and online. Founded in 1892, Midsona AB (publ) is headquartered in Malmö, Sweden.