Keep Inc

Keep Inc. is an investment holding company that operates an integrated online and offline fitness service platform and online retail business for fitness-related products in the People's Republic of China. It offers smart devices such as spinning bikes, treadmills, bracelets, and scales, as well as fitness gear, apparel, and food. The company provides recorded fitness courses, interactive live streaming classes, and AI-powered personalized training programs that adjust content, intensity, and recommendations based on users' athletic levels, goals, behavioral data, daily workouts, lifestyle patterns, and diet. It also engages in advertising services, development and sale of self-branded fitness products, software development, investment activities, online content production, and online membership and paid content services. Products are sold through its own online store and third-party wholesale channels. Founded in 2014, the company is headquartered in Beijing, China.