a.k.a. Brands Holding Corp. operates a portfolio of online fashion brands in the United States, Australia, New Zealand, and internationally. Its brands include Princess Polly, Petal & Pup, Culture Kings, and mnml, offering apparel such as dresses, tops, shoes, and accessories for various customer segments. The company also operates physical retail stores. Founded in 2018, it is headquartered in San Francisco, California, and is a subsidiary of New Excelerate, L.P.