← Back

Amaze Holdings Inc

Amaze Holdings, Inc. operates an end-to-end, creator-powered commerce platform serving creators, brands, and consumers. It operates through two segments: e-commerce and subscriptions, and wine products. The platform streamlines product sales, subscription offerings, and digital content delivery, with tools supporting creators ranging from independent digital entrepreneurs to small businesses through storefront customization, payment processing, merchandising, and performance analytics. The company also sells wines across the United States and Puerto Rico through wholesale and direct-to-consumer channels to mass markets, and offers tools for product creation, advanced e-commerce solutions, and scalable managed services. Formerly known as Fresh Vine Wine, Inc., it changed its name to Amaze Holdings, Inc. in March 2025. The company was founded in 2019 and is based in Costa Mesa, California.

Country
Price · split & dividend adjusted
News & notes moving AMZE
AMZE▼

Amaze Holdings replaces CEO Aaron Day, names CFO Joel Krutz as interim CEO

Amaze Holdings has removed Aaron Day as chairman and chief executive officer, effective after the board's July 31, 2026 decision. Day will remain a member of the company's board of directors. Chief financial officer Joel Krutz has been appointed interim CEO and will continue serving as CFO during his interim tenure. Michael Pruitt, previously vice chairman, has been appointed chairman of the board.
AMZE ▼
Seeking Alpha·46dRead more →
AMZE▲

Amaze Holdings Partners with BIGtoken to Launch Creator Affiliate Wallet

Amaze Holdings has entered a strategic partnership with BIGtoken to launch a scalable creator affiliate wallet and campaign infrastructure across the Amaze ecosystem. The integrated solution will allow thousands of brands to manage influencer and affiliate campaigns while giving creators a way to discover opportunities, participate in promotions, and manage earnings from within the Amaze dashboard. The partnership combines Amaze’s creator, commerce, and brand interfaces with BIGtoken’s digital wallet and first-party data infrastructure, adding a new monetization layer to Amaze’s connected creator operating system. The platform is designed to support creator campaign access, centralized brand activation, affiliate wallet functionality, analytics and reporting, and compounding campaign intelligence. Amaze CEO Aaron Day stated that the company evaluated several providers but found BIGtoken’s wallet and platform capable of meeting the scale of its ecosystem, aiming to change influencer marketing by giving brands access to creators at scale while creating another meaningful income path for value creators.
AMZE ▲
GlobeNewswire·53dRead more →
AMZE▼

Amaze Announces Trading Halt and 1-for-8 Reverse Stock Split

Amaze Holdings announced a 1-for-8 reverse stock split after NYSE Regulation halted trading in its common stock due to an abnormally low trading price. The reverse split will become effective at 12:01 a.m. Eastern Time on July 24, 2026, with split-adjusted trading expected to begin on July 27 under a new CUSIP number. Every eight shares will be combined into one, and no fractional shares will be issued, with any fractional entitlement rounded up to a whole share. The number of authorized shares was proportionally reduced from 750 million to 93.75 million to effect the split without shareholder approval under Nevada law.
AMZE ▼
GlobeNewswire·66dRead more →
AMZE▲

Amaze and third. partner to host exclusive creator and brand dinner ahead of VidCon 2026

Amaze Holdings and third. are partnering to host an invitation-only VIP dinner for leading creators and brand executives on June 24, 2026, the evening before VidCon in Anaheim. The event aims to foster discussions on creator monetization, commerce, and brand collaboration, and will serve as the kickoff to Amaze’s VidCon presence where it will showcase innovations from Amaze Commerce and The Food Channel. Amaze CEO Aaron Day said the dinner creates opportunities for collaboration while demonstrating how Amaze helps creators turn audience engagement into business growth, and third. CEO Chad Hetherington noted that creators sit at the center of modern commerce. Attendance is limited, with a select number of additional spots available through an official interest form.
AMZE ▲
GlobeNewswire·88dRead more →
© 2026 MarketDXAsset