WeShop Holdings Limited develops and operates a social commerce platform in the United Kingdom that connects product discovery, user-generated content, affiliate commerce, and equity-linked rewards. Through affiliate network relationships, the platform offers users products and services across categories such as fashion, beauty, electronics, home, sport, and travel. Users can discover products and services via content, recommendations, and referrals, and reach third-party retailers through affiliate network integrations. The company also engages in advertising, including tenancy-style promotional arrangements, sponsored placements, and other advertising services within the platform. It was formerly known as Boanerges Limited and is based in Saint Helier, Jersey.