Ferrari N.V. announced a partnership with Rakuten Group, Inc. on September 17, effective January 1, 2027, though the company gave no scope or price tag for the deal. The real substance sits in Ferrari's second-quarter results, where revenue rose 8% and operating profit rose 10%, or 11% and 16% at constant currency, prompting the carmaker to raise its 2026 revenue guidance to about €7.60 billion from about €7.50 billion. Industrial free cash flow jumped 39% to €276 million, and Ferrari returned more than €800 million to shareholders through a dividend and buybacks, while its order book covers 2027 in full and the new 12Cilindri Manuale is already fully allocated. Some of the strength is timing: operating profit benefited from temporarily lower depreciation and amortization during a model changeover, and net profit leaned on a 23.0% tax rate reflecting an estimated Patent Box benefit, while EBITDA margin slipped to 39.0% from 39.7% and currency pressure from the dollar and yen cut reported growth. Deliveries totaled 3,366 cars, hedge fund holders slipped to 41 from 43, short interest sits at 2.93% of the float, and the forward P/E stood at 32.57 as of September 18.
Ferrari NVQ2 revenue rose 8%, operating profit rose 10%, and Ferrari raised its 2026 revenue guidance to about €7.60 billion.
Rakuten Group, Inc.Ferrari announced a partnership with Rakuten effective January 1, 2027, but no scope or price tag was given.
