88 (Thailand) Public Company Limited, or 88TH, has revealed its operational outlook for Q3/69, expecting support from the gradual recognition of revenue from new products, while expanding online channels and international markets ahead of the launch of its pet food business in Q4/69 to build a long-term revenue base. Ms. Wiraya Phanphiboon, Chief Financial Officer, stated during the Earnings Call that the company plans to launch a total of 6 SKUs of cosmetics and 4 SKUs of skincare products. Meanwhile, products under the Lyo brand will gradually recognize revenue from Lyo Hair Color, Lyo Hair Oil, and Lyo Fever starting from Q3/69. As for the pet food business under its subsidiary Monster Lab, commercial preparations are underway in Q3/69, with actual sales expected to begin in Q4/69 through e-commerce channels, pet food stores, and modern trade. The company will continue to incur marketing expenses to build brand awareness and promote new products, but will focus on managing the budget in line with sales and returns. Key risk factors to monitor include intense competition in both pricing and products, the entry of Chinese cosmetic brands, changing consumer behavior driven by the Fast Beauty trend, volatility in raw material and logistics costs due to the Middle East conflict, and the potential increase in fees charged by online platforms.
88(Thailand) Public Company LimitedExpects Q3/69 revenue from gradual recognition of new Lyo and cosmetics/skincare products, plus pet food launch in Q4/69.
Monster Lab pet food business prepares for commercial sales starting Q4/69 via e-commerce, pet stores, and modern trade.
