Apple's iPhone unit shipments surged 15.3% while revenue rose 22%, signaling higher average selling prices

Earnings
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Summary · why it matters

Apple's iPhone business delivered a standout performance in its fiscal third quarter, with revenue reaching $54.25 billion, up nearly 22% and beating the $53.86 billion consensus. According to IDC, iPhone unit shipments grew 15.3% year-over-year in the second calendar quarter, defying a 6.7% overall decline in global smartphone shipments and outpacing Samsung's 8.1% increase. The gap between revenue growth and unit growth suggests Apple is commanding higher average selling prices, a trend now in its second consecutive quarter. The demand surge comes ahead of the expected iPhone 18 launch, with consumers still buying the iPhone 17 in large numbers, indicating that the AI-driven upgrade cycle is gaining momentum.

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Apple Inc.
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iPhone unit shipments surged 15.3% and revenue rose 22%, indicating strong end-customer demand and higher average selling prices.

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