Debenhams Group Sells Nasty Gal to WSG Brands for $16 Million

Corporate ActionM&A · Partnership

โดย WWD·

Summary · why it matters

Debenhams Group has sold the Nasty Gal brand, including its global intellectual property rights, to White Space Group New York for $16 million in cash. The British retailer, formerly known as Boohoo Group, bought Nasty Gal out of bankruptcy in 2017 for around $20 million in cash and helped the American fast-fashion label, which began as an eBay vintage clothing boutique, reach profitability. Debenhams said Nasty Gal generated gross merchandise volume of 12 million pounds and adjusted EBITDA of 400,000 pounds in 2026, describing the brand as noncore and not material to the group. The disposal follows the 90-million-pounds sale of automation at the group's Sheffield, England, distribution center, with the lease reassigned to Primark, and Debenhams said it aligns with its transition to a marketplace-led model that is capital-light, stock-light, cost-light and cash generative, targeting a marketplace representing well over 50 percent of gross merchandise value. Group chief executive Dan Finley said the turnaround continues at pace, and the company added that it returned to GMV growth in the first quarter, with growth accelerating in the second quarter ahead of a first-half trading statement later this week. WSG, a brand management firm, owns Von Dutch and the women's fashion brands Vintage Havana and Surf Gypsy, and co-owns the Allbirds intellectual property with American Exchange Group.

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