Alphabet Inc Class CGoogle Pay is a dominant player; the proposal could entrench its position by making it harder for smaller apps to compete.
Several Indian digital payments firms have opposed a proposal that would allow merchants to store customers' preferred Unified Payments Interface option for one-click checkouts, arguing it could entrench the dominance of bigger payment apps. In a July 23 letter to the National Payments Corporation of India, which oversees the UPI network, companies including Paytm, Meta-backed CRED, and Flipkart's Super.money said the proposed framework could adversely impact competition. The framework, referred to as UPI Meta or UPI Checkout, would let users save a preferred payment handle or linked bank account with merchants, eliminating the need to select a payments app each time they make a purchase. The firms warned that once a customer saves a UPI ID, it is unlikely to change, making it tougher for smaller apps to compete. Walmart-backed PhonePe and Alphabet's Google Pay together account for roughly four-fifths of UPI transactions, which processed over 227 billion transactions worth more than 28 trillion rupees in June.
Alphabet Inc Class CGoogle Pay is a dominant player; the proposal could entrench its position by making it harder for smaller apps to compete.
Walmart Inc.Walmart-backed PhonePe is a dominant player; the proposal could entrench its market share.
Meta Platforms Inc.CRED, backed by Meta, opposes the proposal as it could entrench dominance of bigger apps like Google Pay and PhonePe.
Proposed one-click UPI checkout opposed by rivals, which could entrench PhonePe's dominance as it already has ~80% market share with Google Pay.
Super.money (Flipkart) opposed the proposal, arguing it would make it harder for smaller apps to compete, indicating a negative impact on its competitive position.
Paytm opposes the proposal, arguing it could entrench dominance of bigger apps like Google Pay and PhonePe.
CRED opposes the proposal as it could entrench dominance of bigger apps, harming its competitive position.