JSP has unveiled its plan to expand into international markets in the second half of 2026, using the Suphap Osot brand to penetrate the Chinese market through live commerce channels, amid slowing domestic purchasing power and intense online competition. The company is preparing to expand its presence in China through label agents and leverage content from Thailand to build on its momentum. Meanwhile, it is also eyeing opportunities in Vietnam, Malaysia, Indonesia, and the Middle East, while expanding into the functional FMCG market with its black coffee product, which has been well received. For the second quarter of 2026, the company reported revenue of 236.60 million baht and net profit of 10.03 million baht, while for the first six months, revenue stood at 437.89 million baht and net profit at 10.87 million baht.
J.S.P. Property Public Company LimitedExpansion into Chinese market via live commerce and functional FMCG products signals growth opportunities.
