Kewpie announced on the 1st that it will raise prices on 224 household products, including seasonings and prepared foods, starting with shipments from November 1st. The revision rate is approximately 3-25%, with the reference retail price (excluding tax) for mayonnaise (450g) rising from 517 yen to 565 yen. Against the backdrop of continued increases in raw material prices, packaging material costs, and energy costs due to the situation in the Middle East, the company judged that it would be extremely difficult to absorb the cost increases through corporate efforts alone. For 601 business-use products, prices will also be raised by approximately 2-38% starting with shipments from November 1st.
Kewpie CorporationKewpie raises prices on 224 household and 601 business-use products due to rising costs, which may pressure volume but is a direct pricing action.
