Kewpie Corporation

Kewpie announced on the 1st that it will raise prices by approximately 3-25% for a total of 224 items, including household seasonings such as mayonnaise and dressings, as well as pasta sauces, starting with shipments on November 1st. The reason is the rise in raw material costs, packaging material costs, and energy prices against the backdrop of the Middle East situation. The flagship product "Kewpie Mayonnaise" (450 grams, suggested retail price) will be raised from 559 yen to 611 yen. Ajinomoto also announced on the same day that it will raise the shipping prices of a total of 37 household products, including the umami seasoning "Ajinomoto" and seasoned salt "Ajishio", starting with deliveries on December 1st. The increase will be approximately 5-15%, and this is the first price increase for "Ajinomoto" since January 2023.

Kewpie and Ajinomoto have announced that they will raise prices for mayonnaise and other products in November and December. The main reason is the surge in raw material and logistics costs, and some products for household and commercial use will be affected. The specific price increase rates and target items are expected to be announced in the future. Both companies aim to pass on the cost increases and secure profits.