Meta Platforms Inc.META
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Meta launched Muse Image AI tool to boost advertising and subscription revenue.

Meta Platforms Inc launched Muse Image, an AI tool that generates images, on July 7. The tool is designed to support the company's advertising business by helping brands and agencies create materials more easily, while also driving its subscription business through paid plans for advanced features. Meta's Other Revenue segment, which includes subscriptions, grew to $2.58 billion in 2025 from $1.72 billion in 2024. The company continues to expand its AI portfolio, which already includes Muse Spark for coding, as it diversifies revenue beyond advertising.
Meta Platforms Inc.Meta launched Muse Image AI tool to boost advertising and subscription revenue.