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Dentsu is involved in the promotional experiment, but the impact on its business is unclear.
The Tsumagoi Village Agricultural Cooperative, the Japan Aerospace Exploration Agency, and Dentsu began an experimental initiative on the 24th to use satellite data to predict the supply and price of Tsumagoi Village's specialty cabbage, linking this to in-store sales promotion and advertising.
Dentsu is involved in the promotional experiment, but the impact on its business is unclear.
The initiative aims to predict supply and price to boost sales of cabbage, benefiting the cooperative.